Save time, money, and the planet with MealMinder!
Role
UX Researcher
Product Designer
Visual Designer
tools
Figma
Photoshop
Illustrator
Timeline
4 months
Overview
Inspired by real-life observations in my partner's household, where expired items often went unnoticed and new groceries were repeatedly overbought due to a lack of communication and visibility.
problem
Food waste is a systemic issue driven by a lack of visibility, time, and coordination. For busy mothers, kitchen management is a major source of stress, cost, and environmental impact.
Research
Methods: Secondary research, surveys, 1:1 interviews
330 million pounds of food are wasted in the U.S. every day.
Women do the majority of grocery shopping and meal prep:
In 2019, 51% of women were primarily responsible for meal preparation vs 17% of men.
45% of women were primarily responsible for grocery shopping vs 18% of men.
Key findings:
Ideation
“It’s frustrating and gross when food goes bad. I always feel guilty.” — Elizabeth (mother of two teenagers)
solution
Users seek a tool that not only tracks but also anticipates and takes action for them.
Integrated Features:
Expiration reminders
Receipt scanning for fast input
Pantry visualizer
Shared grocery lists for families
Weekly goal set up
Donation and composting tips
outcome
✅ Positive feedback from 6/6 usability testers: “It feels like a kitchen assistant.”
✅ Reduced “mental clutter” was the #1 noted benefit
✅ Improved awareness of grocery inventory and planned meals
✅ Designed to be expanded with social or community features in future
